Toolkit 4: Building a digital toolkit for promoters
Convenor: Sybil Bell (Independent Venue Week)
Chief toolkit builders: Shane Richmond (digital consultant and journalist) & Martin Franklin (The Place and SHPLive.tv)
As promoters who want to get the most from the tech we use, where should we be focusing our limited human and financial resources? Analysing the intricacies of analytics for us, cutting big data down to size and helping us get up-stream on streaming, three brilliantly engaging music and tech people who’ve been hard at work putting together what they think is the ultimate digital toolkit for promoters? Martin heads up all things pioneering and digital at SHPLive.tv and The Place, Shane knows more about music and tech than just about anyone else we know, while Sybil is the brains behind Independent Venue Week.
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